Derek Sivers - Art of Profitability - 8 different models of profitability.
It’s a nice talk but the real value is at the end where he talks about the email confirmation which is sent to their customers when they buy a cd from their company. It’s goofy and you can read it here…
Your CD has been gently taken from our CD Baby shelves with sterilized contamination-free gloves and placed onto a satin pillow.
A team of 50 employees inspected your CD and polished it to make sure it was in the best possible condition before mailing.
Our packing specialist from Japan lit a candle and a hush fell over the crowd as he put your CD into the finest gold-lined box that money can buy.
